3 Quick Tips to Supercharge Your WordPress Website Speed

If you’re familiar with the 80/20 rule, you know that a small number of inputs often lead to the majority of results. Applying this principle to your WordPress website, you can achieve significant improvements in speed and performance with just a few key actions. In this article, we’ll share three quick tips that can halve your website’s loading time.

If you would like to measure your website’s current performance, we have a free tool available on our homepage which tests key metrics such as loading time, page size and CO2 emissions. So, onto our 3 quick tips:

1) Install LiteSpeed Cache

The LiteSpeed Cache plugin is a powerful tool for optimising your WordPress website’s performance. Ideally, you should use LiteSpeed Cache with a LiteSpeed server (such as ours, wink wink) for maximum benefits, but the plugin can also work effectively on other servers with some limitations.

Installation Steps:

  1. Navigate to your WordPress dashboard.
  2. Go to Plugins > Add New.
  3. Search for “LiteSpeed Cache.”
  4. Click “Install Now” and then “Activate.”

After activating the plugin, you can apply the standard preset:

  1. Go to LiteSpeed Cache > Settings.
  2. Navigate to the “Presets” tab.
  3. Select “Standard” and save your changes.

If your server does not support LiteSpeed, consider using alternative caching plugins like WP Super Cache or W3 Total Cache.

2) Optimise Images

Optimising images can significantly reduce your website’s load time. With LiteSpeed Cache, you can easily optimise your images by obtaining a token and enabling the feature.

Steps to Get a Token:

  1. Go to LiteSpeed Cache > Image Optimization.
  2. Click on “Request Domain Key.”
  3. Follow the instructions to obtain and apply your token.

Alternatively, you can use other popular image optimisation plugins such as:

  1. TinyPNG
  2. Smush
  3. Imagify

These plugins help compress and optimise your images, leading to faster load times.

3) Reduce Large Server Loads

Large files, such as videos and high-resolution images, can significantly slow down your website. By managing and optimising these files, you can enhance your site’s performance.

Tips to Reduce Server Load:

  1. Identify large files: Check your media library for videos, large images, and other hefty files.
  2. Delete unnecessary files: Remove files that are no longer needed.
  3. Replace or compress: Use compressed versions of large images or host videos on platforms like YouTube or Vimeo instead of directly on your server.

By dedicating just a few minutes to these tasks, you can significantly reduce your website’s load time. It’s a worthwhile effort, as a faster website greatly enhances user experience and boosts user retention!

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By Eliot Webb